BabyEarth Brand

The Story

BabyWise started as a small baby online and retail store based in Austin, TX. Thanks to a huge inventory of more than half a million baby products and a growing interest in eco-friendly baby products among their customers, the company renamed itself BabyEarth in 2008.

KBD Solutions

KBD helped BabyEarth form a new image that simultaneously depicted their focus on eco-friendly baby projects as well as their huge and growing inventory of hard to find baby products from all over the globe. KBD also re-architected and redesigned the entire BabyEarth website, with a focus on making it user-friendly and easily navigable for busy new parents. Post launch, BabyEarth immediately saw huge rise in their online sales. In August 2010, BabyEarth was named on of Inc. Magazine's Top 500 Fastest Growing Companies, with a revenue growth of over 842%.

Projects:

logo design, stationery design, packaging, website architecture and design, store signage, email newsletter template